What's In Your Go-To Horse Care Products: Breaking Down Common Ingredients

As consumers, more than ever, we are becoming increasingly aware of what ingredients are in the foods we eat and the products we buy. Today, consumers have more options and more information to find both products and brands that better align with their needs, but what about the horse market? Are we, as consumers, paying as much attention to the ingredients that are in our go-to horse care products? We interviewed Nicole Papandrea, founder and CEO of Knotty Horse Products, to breakdown what ingredients are essential to quality horse care and what to look for in order to identify marketing gimmicks.